Maternal health.
Human impact.

Maternal health awareness

Clarity can be a catalyst for care.

Creative Director and Lead Designer for a nationwide UNICEF maternal-health awareness campaign addressing pregnancy safety, preventative care, and barriers to early prenatal engagement.

Led concept development and visual execution of accessible educational communications designed for rural and underserved communities.

Campaign materials were produced in English, Spanish, and Mayan and distributed through television, regional radio, and clinical channels.

The campaign was formally approved by the Belize Ministry of Health & Wellness.

Post-campaign data indicated increased early prenatal registrations and improved continued clinic engagement as part of the broader public-health initiative.

Outcomes were part of a broader health initiative and should not be attributed solely to the creative campaign.